603 Copywriting Blog

Should you leave the comedy to the comedians? Is earnest discourse and straight-down-the-line clarity the only way to create content that really speaks to readers? Or are spinning bowties as important to the writer as the pen?

You’re desperate for me to read your blog. I can tell.

But guess what? You may as well stop wasting my time and yours, because it’ll be a cold day in hell before I read your blog post.

You may not have heard, but on February 22nd I had a guest slot on probably the most prominent copywriting blog in the world. But did I reap the benefits that guest posting is supposed to bring?

Charlie Sheen. Madman or genius? Unhinged drug user or philosopher extraordinaire?

That’s the most important question of the day. And I think you all know what the answer is. He’s a genius, and he’s going to make you a better blogger.

Those of you who write three or more list posts a month aren’t going to like this, so I suggest you skip to the end and leave an angry comment. But if you’re worried about providing great content, building a solid reputation, or just not coming across as a fool, you need to move on.

If you’re looking for some great advice on how to mess up your big guest posting opportunity, you’re in luck. I’ve used my big guest posting opportunity over at Copyblogger to explain how you too can blow your big chance.

Hopefully I’ve not blown my big chance in the process.

Writing a blog post and making a great cup of tea are skills that everyone should have. And once you know the secrets of making tea, you’ll find that writing blog posts isn’t as difficult as you first thought…

Football and writing, two of my favourite things. Amongst the angst, the heartbreak and the freezing cold Tuesday night defeats at Elland Road I’ve learnt stuff. Things that you won’t pick up at Old Trafford.

Because there are some lessons that only Leeds United can teach.

Someone wants to make money blogging. So they write a blog about how they think they can make money blogging. The next person latches on, swallows down the original idea and deposits a version onto their blog, drained of even more charm, originality and quality….

The country’s broke. We can’t afford to pay policemen, teachers, dinnerladies or hedgehog sanctuary workers. Britain is so skint that everyone’s being asked to melt down their garden gates to make new coinage.