603 Copywriting Blog

As I’ve mentioned in previous posts this year, March 10th 2016 marks one full year since I packed in the standalone copywriting blog, registered 603 Copywriting and started on the journey to becoming a full-time freelancer.

Sometimes, the scales just drop from your eyes and you realise you’re in possession of a device so powerful that you can’t believe you take it for granted. My Eureka moment happened last week. The skies were grey, the dog was chewing yet another notebook, and I was chatting to a very friendly client about […]

The life of a freelance copywriter can be a lonely one. Whether we’re cooped up in an office all day, or sitting alone in a coffee shop, on the laptop at the park or working wherever else inspiration may strike, we generally work alone. But that doesn’t mean we don’t like a bit of company […]

If you were to look at my desk, you’d imagine that all of my writing inspiration comes from the masters of the copywriting craft. Piled high are books by Maslen, Ogilvy, Trott and the like, topped by a handful of grammar reference books.

Let’s not beat around the bush. I might be a great copywriter, but I’m not a Jack of all Trades. Sometimes, your business will need more than just compelling words to meet all of your objectives.

2016 is here, and with it should come a host of fresh and exciting ideas. But even with the new year a few weeks old, the same old terrible ideas are beginning to rear their ugly heads. Don’t get sucked in to another year of boring, stale ideas. Instead, make sure you avoid these terrible […]

Thank you. I wouldn’t have made it to 2016 without your custom. So for the first quarter of this year, I’m giving you something in return.

2015 has been and gone. 2016 is here. And if you’ll permit me a moment of self-indulgence, last year was full of huge achievements for 603 Copywriting. But I’m not here to rest on my laurels. 2016 will be even better.

The midnight hour is close at hand Creatures crawl in search of blood To terrorize y’alls neighborhood